Posted on: 1st Aug 2019
Marketing Edge recently concluded the seventh edition of its award show, themed ‘Story telling as a new paradigm shift in creativity. Different companies clinched different awards at the event. Among the awards are African Alliance Insurance for the Re-Launch of the year award.
Speaking at the event, Mr. Victor Peters who represented the MD/CEO, African Alliance Insurance Plc, Mrs. Funmi Omo, said African Alliance rebranded in order to add some dynamism and change to the insurance world. He said the move was a blessing to the organisation, which he claimed had been recognized as one of the leading insurance firms in the world.
“The rejuvenation of the company is getting more public recognition,” he said, adding that the company has been on for the past 59 years in the insurance business.
In his opening speech, Publisher/CEO, Marketing Edge, Mr. John Ajayi said the award was to rekindle fresh thinking on the part of all present, especially marketers, brand and advertisers on how to expand the frontiers of marketing and advertisement.
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